Eide Chrysler's Employee of the Month: Reese Paulson

It takes more than just great sales numbers to become the salesman of the month, just like it takes more than just a positive attitude to be the employee of the month. Reese Paulson, one of our salespeople, was awarded both this month.

Don Pask, the General Sales Manager at Eide Chrysler, says, “there’s a number of things that go into the salesman of the month -- total sales, the mix of new and used, and customer index scores from the customer surveys that come back. So you don’t automatically become a salesman of the month just because of how many sales you make. It’s a balancing act -- you have to sell cars and take care of our customers.”

Likewise, with the employee of the month, “we want to pick an employee that has gone above and beyond their normal expectations.”

So the fact that Reese got both? Well, that’s pretty cool.

“We decide at the end of the month on who Employee of the Month is gonna be -- this month, we picked Reese and then found out a few days later that he also got Salesman of the Month. That doesn’t happen very often.”

Want to meet the man of the hour? Of course, you do. Keep reading!

Q: What’s the secret to being Employee and Salesman of the Month?

I’m not here to just sell you any car. My job is to figure out your needs and wants and match that perfect vehicle that there’s no doubt in your mind that this vehicle fits everything you need it to do and you’re absolutely in love with it.

I don’t want any of my customers to ever think I’ve been shady in any way or feel buyer’s remorse. I want my customers to feel well-taken care of and consulted on their needs.

Q: How long have you been at the dealership?

Five-and-a-half months. I was drawn to Eide because of the people that I’ve met who work in the organization and the culture they have here.

Q: What does a typical workday look like for you?

Come in in the morning, check to see if there’s any internet leads from the night before or early that morning, make my daily and weekly follow-up calls, set up the rest of my day and prioritize and help people find their dream car.

Q: What is your favorite part of your job?

The psychology behind it -- being able to understand where a customer is coming from, why they feel the way they feel, and being able to truly dive into what they’re trying to say and may not be able to put into words.

Truly, there’s nothing better than having some happy customers that you can call up the next day and ask them how everything is and they’re still ecstatic and that rush hasn’t worn off.

Q: What's your dream vehicle?

I’m thinking about buying a Laramie RAM 1500. It’ll come in handy when I go hunting.

Q: What do you do in your free time?

Whenever I have free time, I spend it with my wife and three kids. We put in a lot of hours at the dealership so any time I can get with them makes a world of difference.

We’re always outside, going for walks or riding bikes or whatever. We like to travel a lot. That’s our big splurge.

Q: What’s new and exciting at Eide CDJR this month?

We just got our first Jeep Gladiator in. Everybody’s super pumped about it, and I think it’s going to be a huge seller for us. They truly can go anywhere and do anything, [customers] have them for pavement princesses and do the extreme rock climbing too.

They’re gonna be awesome. I think we’re doing some crazy good deals on them as well.

Q: Why is Eide Chrysler a great place to do business?

Two reasons.

#1: the Eide organization as a whole is very aggressive on their prices of vehicles, we don’t like to lose to the competition.

#2 we’re honest and transparent with everything we do. I’ve worked at other dealerships and there are things that we do here that no one else does, We’re 100% transparent in the whole process from start to finish. Customers are getting a good deal because they’ve been well taken care of on their entire journey.

Reese also wanted to say, “It’s very cliche but I’ve never felt it more than here. This team is 100% a big family and everyone’s looking out for each other and that makes it easy to come to work every day.”

Thanks, Reese, for putting our Bismarck customers first.

See the Entire Team »